#ARM Worldwide, Author at #ARM Worldwide

This week in digital – Facebook integrating VR to their social networking, Apple disabling Facebook tracking with their anti-tracking tool, Twitter launching a ‘Happening Now’ section and bookmarking, and Facebook allows stories to use pages


This week in digital – Facebook integrating VR to their social networking, Apple disabling Facebook tracking with their anti-tracking tool, Twitter launching a ‘Happening Now’ section and bookmarking, and Facebook allows stories to use pages

Another week, another round of digital news. Here’s the latest happenings of this week in the digital world. Facebook is switching from 2D to a 3D social network with VR With 3D Posts, Facebook will bring VR objects into people’s news feeds in hopes of bringing more people into the virtual world. This virtual reality

Top 5 Digital Media Buying Trends for 2017


Top 5 Digital Media Buying Trends for 2017

Technology has completely changed the way we do marketing today. Marketers are shifting their marketing budgets to online marketing strategies, rather than traditional marketing methods. According to a report, digital media accounts for 33% of the global media spends. Thus, digital marketing is undoubtedly the most preferred mode of marketing today, and constant innovations are

8 Things CMO’s Need to Know About SEO Right Now


8 Things CMO’s Need to Know About SEO Right Now

  Search Engine Optimization (SEO) has become one of the primary marketing functions which every marketer needs to perform in this content-driven digital era. In the context of SEO, the only thing constant is change, and the SEO trends keep on changing on a regular basis. As a marketer, you need to be up-to-date with

Don’t Miss These Web Design trends in 2017


Don’t Miss These Web Design trends in 2017

  The online world is a space which constantly keeps evolving, which is the same case when it comes to web design. The designs which were popular in 2016 will simply not work as well in today’s date – such is the pace at which technology changes. So, web developers have to constantly update the

8 SEO Trends Every CMO Should Know For 2017


8 SEO Trends Every CMO Should Know For 2017

  The online world has become highly competitive and unpredictable space. Search Engine Optimization (SEO) has become an indispensable function for marketers to make their online presence felt and more importantly, rank on the first page of the search results. So, the only key to survival in this online world is to constantly follow the

This week in digital – How content and marketing strategies work together, Facebook allowing in-stream-only video ads, 50% of digital media time spent on 5 apps & Snapchat giving advertisers more control over their ads


This week in digital – How content and marketing strategies work together, Facebook allowing in-stream-only video ads, 50% of digital media time spent on 5 apps & Snapchat giving advertisers more control over their ads

Let’s take a look at the latest developments from this week in the digital world. “Content and marketing strategies are working in silos.” – Ritesh Singh, #ARM Worldwide Both content and marketing strategies work in tandem to effectively improve a company’s brand image. When done so properly, this can lead to huge ROI. #ARM Worldwide

10 Marketing Blogs Every CMO Should Read


10 Marketing Blogs Every CMO Should Read

Marketing blogs are an excellent way to stay out and discover crucial information and identify tried-and-tested ways to spot the various marketing trends around today’s fast-paced industry. So here are the top informative and essential marketing blogs that every CMO should follow: #1. Marketing Land Marketing Land is a reliable source of the latest news

Social Media: A great marketing tool for SMBs


Social Media: A great marketing tool for SMBs

Social media is the new way of communication. It hasn’t been here for long (maybe just over a decade) but it already is the most widespread method of communication. Social media has become so important that it is one of the biggest contributors to website traffic. The advent of so many social media portals has

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