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3 Technologies That Are Making Marketing More Humane


3 Technologies That Are Making Marketing More Humane

Over the past few years, technology has hugely impacted how businesses interact with consumers. Ever since the advent of online marketing, there has been a constant endeavour to give it a more humane approach. For instance, by adopting traditional marketing methods like advertising in newspapers, marketers just shout out their message to their users, and

This week in digital – Instagram redesigns its CTAs, YouTube’s FameBit has a new sales boss, Twitter will open an Advertising Transparency Center, Adobe lets marketers manage ad campaigns


This week in digital – Instagram redesigns its CTAs, YouTube’s FameBit has a new sales boss, Twitter will open an Advertising Transparency Center, Adobe lets marketers manage ad campaigns

The end of another week is nigh, and this has brought about another wave of change in the digital landscape. Here are the latest developments in the digital world that you must know about. Instagram will dynamically mirror ads to improve their effectiveness By blending the bar with an ad’s photo or video, Instagram may

This week in digital – Facebook integrating VR to their social networking, Apple disabling Facebook tracking with their anti-tracking tool, Twitter launching a ‘Happening Now’ section and bookmarking, and Facebook allows stories to use pages


This week in digital – Facebook integrating VR to their social networking, Apple disabling Facebook tracking with their anti-tracking tool, Twitter launching a ‘Happening Now’ section and bookmarking, and Facebook allows stories to use pages

Another week, another round of digital news. Here’s the latest happenings of this week in the digital world. Facebook is switching from 2D to a 3D social network with VR With 3D Posts, Facebook will bring VR objects into people’s news feeds in hopes of bringing more people into the virtual world. This virtual reality

Top 5 Digital Media Buying Trends for 2017


Top 5 Digital Media Buying Trends for 2017

Technology has completely changed the way we do marketing today. Marketers are shifting their marketing budgets to online marketing strategies, rather than traditional marketing methods. According to a report, digital media accounts for 33% of the global media spends. Thus, digital marketing is undoubtedly the most preferred mode of marketing today, and constant innovations are

8 Things CMO’s Need to Know About SEO Right Now


8 Things CMO’s Need to Know About SEO Right Now

  Search Engine Optimization (SEO) has become one of the primary marketing functions which every marketer needs to perform in this content-driven digital era. In the context of SEO, the only thing constant is change, and the SEO trends keep on changing on a regular basis. As a marketer, you need to be up-to-date with

Don’t Miss These Web Design trends in 2017


Don’t Miss These Web Design trends in 2017

  The online world is a space which constantly keeps evolving, which is the same case when it comes to web design. The designs which were popular in 2016 will simply not work as well in today’s date – such is the pace at which technology changes. So, web developers have to constantly update the

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