Anushree Bose, Author at #ARM Worldwide

10 CRMs You Can Integrate With HubSpot


10 CRMs You Can Integrate With HubSpot

In today’s digital-driven age, emphasis of customer retention and customer satisfaction in marketing strategy has been more than ever before. There has been a shift towards more humanistic approach to marketing, with practices such as Customer Relationship Management (CRM) being adopted by many companies. A CRM software is incredibly useful to marketers to effectively manage

7 SEO Growth Hacking Techniques to Scale Your Business


7 SEO Growth Hacking Techniques to Scale Your Business

In today’s competitive market, it is very important for any performance marketer to have a site that can attract a considerable amount of qualified traffic. Online business efforts have been contributing to a large chunk of revenue for businesses lately. Many businesses rely on online marketing to cater to the buyers of niche products, and

Evolution of E-Commerce Technologies in the Last Five Years


Evolution of E-Commerce Technologies in the Last Five Years

The emergence of the digital age has certainly impacted almost every individual in some way or the other. Now, people have access to any type of information in the world at the palm of their hand. This digital boom has hugely impacted the way marketing is being done. Many new trends in marketing have emerged

7 Inbound Marketing Tactics For Educational Institutions To Drive Growth


7 Inbound Marketing Tactics For Educational Institutions To Drive Growth

The world of marketing is ever-changing, with every industry imaginable adopting faster, sleeker and overall more effective marketing methods. In this regard, the education industry is no different. With so much information available to the potential students, it is easy to get lost in this deafening noise. A higher educational institution generates a lot of

6 CRO Mistakes Every Marketer Should Avoid


6 CRO Mistakes Every Marketer Should Avoid

If the primary goal of your business is to generate conversions, then it’s ideal that you contemplate the best ways to increase the conversion rate to your website. And to achieve that target, it is critical for you to keep experimenting with various action points in your website. Conducting a Conversion Rate Optimization test (or

Must-Read Resources For INBOUND 2017 Attendees


Must-Read Resources For INBOUND 2017 Attendees

INBOUND’17 – HubSpot’s annual inbound marketing and sales conference – is just around the corner, and attendees are all geared up for it with their agenda already set in place. With more attendance levels than the previous years, hundreds of sessions and tons of networking opportunities, this event is surely going to stand out from

How to Get the Most Out of INBOUND’17


How to Get the Most Out of INBOUND’17

HubSpot’s annual conference, known as INBOUND, is one of the most awaited and biggest events of its kind. It provides one of the finest platforms for marketing and sales professionals from every corner of the globe to come together and celebrate the spirit of the inbound movement and attain new perspectives about inbound marketing from

4 Lessons Which Every Marketer Can Learn From John Cena : INBOUND’17


4 Lessons Which Every Marketer Can Learn From John Cena : INBOUND’17

John Cena has gained such popularity and recognition for himself that he needs no introduction. Having carved a space for himself in the world of professional wrestling throughout his career, his other feats include being a successful actor, host and entrepreneur. Having gained massive success as a WWE superstar and an actor, Cena leveraged his

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