Diya Singh, Author at #ARM Worldwide

Newsroom

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    Driving digital transformation 2020

    The year 2020 has brought along a fresh wave of changes across a diverse range of spectrums of our lifestyle, be it the way we work, how we communicate, how we shop, or even how we consume entertainment.  The influence…

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    Content and Creative Chemistry

    The global pandemic has brought a plethora of changes in basic day-to-day activities and functions, be it the way we work, shop, communicate, or even entertain ourselves. This shift in lifestyle has led to a clear transformation of consumer behaviour…

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    The Rise Of Audio Storytelling

    Believe it or not, people have always been great listeners. From traditional storytelling predating the written words to more modern means of communication starting with tape recorders and now, using some of the most advanced 21st-century digital technologies. No matter…

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    Connecting with Content

    Imagine a world without content. A world that is so abstract that it becomes a self-negating proposition in itself. One that cannot be addressed using words that set the context and induces the imagination in the first place. But, for…

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    Trends to Track in Digital Marketing 2020

    Gone are the days when artificial intelligence (AI), voice search engine optimization (VSEO) and data-driven marketing were considered absurdly ambitious concepts. In present times, business leaders are greatly prioritizing implementation of these digital marketing trends to drive business growth and…

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    The Role of Digital For SME’s

    Digital for SMEs The small and medium businesses (SMEs) in India comprise of 63.4 million units and accounts for approximately 1/3rd of India’s GDP, offering employment opportunities to an approximate figure of 460 million people. Similarly, in terms of exports,…

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    Social Media Consumption & SEO Marketing – Key points of Focus

    Leading the e-way Amid the lockdown, everyone has turned to social media to pass their time. Just in the first week of lockdown, Indians spent more than four hours every day on social media. Due to the global pandemic, the…

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    Digital Transformation Through E-Commerce

    Transforming e-commerce Thirty years ago, if someone said they are opening a business, it was natural to assume that they will either purchase or rent a space, set up phone service, rent some computers, and work on attracting customers. The…

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    How AI Revolution Will Transform Digital Experiences

    AI revolution in digital space The age of AI  By 2023, 40% of infrastructure & operation teams will use AI-augmented automation, resulting in higher productivity with greater agility & scalability. Usage of the chatbot to grow at a CAGR of…

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    Beating the Pandemic with a New-Age Digital Marketing Strategy

    Beating All Odds Through Digital The COVID-19 has left all brands confused and worried regarding marketing activities with the lockdown in place. Going digital is a great way to stay connected with your audience at this time, not only to…

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    This Week #InDigital

     Don’t just work from home, #WorkForDoctors - helping hospitals fight coronavirus pandemic 1. #WorkForDoctors is a campaign launched by collaborative efforts between Huami’s Amazfit, #ARM Worldwide and PR Innovations.  2. The primary aim of the campaign is to offer invaluable support…

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