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Google’s plan for India, Facebook Copyright issues & Japan’s online stalking law: This Week In Digital


Google’s plan for India, Facebook Copyright issues & Japan’s online stalking law: This Week In Digital

A new year. A new beginning. And some new year resolutions you are most likely to set and forget. If you, the ‘ mighty marketer’ look to raise the bar and deliver an extraordinary customer experience, resolve to work out and be more flexible. Yes, work out a plan to deliver and get more flexible

Facebook on Fake News, Revisiting Instagram Photos, Keeping up with the #MannequinChallenge: This Week In Digital


Facebook on Fake News, Revisiting Instagram Photos, Keeping up with the #MannequinChallenge: This Week In Digital

We are the middle of December, just two weeks away from 2017. In Digital, most things are moving product wise and a lot has been happening on social media. In coming weeks, we will witness the opening lineup of Christmas campaigns from the spectrum of brands. For this week, following is the roundup of everything

Hulk vs Ant-Man in Coke Mini video, OK Go goes viral on Facebook and the defeat of Free Basics in India: This Week In Digital


Hulk vs Ant-Man in Coke Mini video, OK Go goes viral on Facebook and the defeat of Free Basics in India: This Week In Digital

It has been a happening week on Digital. There was an end brought to the epic battle between Free Basics by Facebook and Net Neutrality advocates in India. We saw Hulk chase Ant-Man in a micro-action-sequence for a can of Coke Mini. And zero gravity ruled social media (particularly Facebook) with OK Go’s new music

The 5 Key Components Of A Successful Facebook Campaign


The 5 Key Components Of A Successful Facebook Campaign

With 1/6th of the world’s population on Facebook, it is eminently one of the great marketing platform available on digital. Thousands of brands are trying to pull off a great campaign on Facebook everyday. With festive season around the corner, the attempt will get even harder to capture a sight of their desire audience. In order

Find your Fast Campaign by Nike, Recreating the famous Jurassic World Scene and the Buy Pins Button: This Week in Digital


Find your Fast Campaign by Nike, Recreating the famous Jurassic World Scene and the Buy Pins Button: This Week in Digital

It’s the first week of July and we have crossed the half way mark of the year 2015. It has really been just a blink of an eye and lot of water has passed under the bridge that 2015 is. With fresher ideas and always a desire to succeed, we are all set together, to

Instant Articles on Facebook, Twitter Videos are on the Rise and Bing to Introduce its Mobile Friendly Search Algo: This week in Digital


Instant Articles on Facebook, Twitter Videos are on the Rise and Bing to Introduce its Mobile Friendly Search Algo: This week in Digital

It is a Friday and we are back with yet another Digital Roundup irrespective of the absolute scorching Delhi heat. Yes, the summers have barely hit the full throttle, but it is no coincidence that every second discussion has something to do with the rising mercury. But keeping all of that aside, let’s get to the agenda

Facebook Messenger Web App, ‘You are not Youtube’ Campaign and Pinning Apps on Brand Twitter Profiles: This Week in Digital


Facebook Messenger Web App, ‘You are not Youtube’ Campaign and Pinning Apps on Brand Twitter Profiles: This Week in Digital

It’s April the 10th, its a Friday and its end of yet another week. And, it is time for another roundup from the world of Tech, Marketing, Digital Media and every other peripheral attached to them which would make a difference or at the very least affect the digital content and what you view. Like

How Microsoft Plans to Fight Piracy, the first ever 3D Instagram Ad and a look at Tweetdeck teams: This Week in Digital


How Microsoft Plans to Fight Piracy, the first ever 3D Instagram Ad and a look at Tweetdeck teams: This Week in Digital

For the past six or seven months, we have taken it upon ourselves to bring to you everything that was interesting and transpired during the week in the world of Digital. We picked up Friday as it is usually the slowest of the days and is a good time to look back given that the

What Drives Recommendations on Social Media, Introduction of Topic Data by Facebook and a new Samsung Ad: This Week in Digital


What Drives Recommendations on Social Media, Introduction of Topic Data by Facebook and a new Samsung Ad: This Week in Digital

It has been a frantic week, every way you look at it. Most of us are still hung over the festivities, while the sports followers have seen a series of upsetting results, be in cricket with England being knocked out of the World Cup and Chelsea being embarrassed out of the Champions League while United

Featuring Our Work: #OMGSale for CitiBank India


Featuring Our Work: #OMGSale for CitiBank India

How Citibank and its 24 E-Com partners took to Social Media to engage with the audience, educate them about the various offers during the largest Cyber Sale in India, and encouraged them to cash in the on the unique opportunity presented to them with OMG Sale. Premise: #OMGSale 2013 was the next iteration in the

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