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Every year, as the first twinkling lights of Diwali start to appear, brands across India feel that familiar spark. It’s not just the season of lights, but also the season of possibilities. The air buzzes with creativity, campaigns come alive, and every marketer knows this is the moment to make th...
Every year, as the first twinkling lights of Diwali start to appear, brands across India feel that familiar spark. It’s not just the season of lights, but also the season of possibilities. The air buzzes with creativity, campaigns come alive, and every marketer knows this is the moment to make th...
Beyond the Pandal: From Sacred Ritual to Cultural Stage for Storytelling Durga Puja has always been more than a religious festival; it is a cultural force that shapes communities, economies, and now, marketing itself. What began as rituals and grandeur has evolved into one of India’s most dynami...
Beyond the Pandal: From Sacred Ritual to Cultural Stage for Storytelling Durga Puja has always been more than a religious festival; it is a cultural force that shapes communities, economies, and now, marketing itself. What began as rituals and grandeur has evolved into one of India’s most dynami...
"Google it." For years, that’s been our default response to every question. But today, the world doesn’t just “Google” anymore; it scrolls through Instagram, asks Alexa, or snaps a picture on Google Lens. Search is no longer confined to one box; it’s happening everywhere, all at once. ...
"Google it." For years, that’s been our default response to every question. But today, the world doesn’t just “Google” anymore; it scrolls through Instagram, asks Alexa, or snaps a picture on Google Lens. Search is no longer confined to one box; it’s happening everywhere, all at once. ...
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