CHALLENGE In its 20th year in India, Sodexo had to adopt a digital approach replacing the ubiquitous paper vouchers that the company used until now. It wasn’t all easy for Sodexo, known for its iconic paper voucher...

Challenge India is a news driven country where the total count of news pieces consumed every day running into millions. With the coming of the internet, digital platforms have revolutionised communication space and have ...

Background Bajaj Finserv is one of India’s most diversified financial company offering consumer durable loans, lifestyle loans, personal loans, loans against property, small business loans etc. The company also has ded...

Challenge The intention and endeavour behind this intervention were to spread the word about the goodness of organic, green tea. #TeaForTrump digital and content marketing activation focused on inviting users to send the...

Challenge Diwali season is the most popular festive period in the country when brands keep no stone unturned to maximise sales. It comes in the last quarter of the year and is a look out for every player to end make the ...

Challenge The Pearl Academy was embroiled in a viral crisis post receiving the UGC order on closure of the institution, its Degree courses and collaboration with foreign institutes. The university was hit with this order...

Challenge Truecaller is one of the handiest application that helps consumers tackle one of the most infuriating problems we face in our everyday life i.e. spam calls. Nobody wants to receive a spam call during work hours...

Challenge India’s online travel and tourism is a growing market and expected to reach US$ 280.5 billion by 2026. Tourism is also a potentially large employment generator besides being a significant source of foreign ex...

  Challenge In this era where everything is going digital and is easily accessible online, shopping is one perspective that has reformed the most. Be it garments, electronics, footwear or home products – anyth...

Challenge Diwali is a festival which unites everybody irrespective of their differences. While every year we wish our friends and family, Citibank decided to take things a to the next level by making the occasion of Diwa...

An innovative way to invite media & journalists using AR for Product launch event....

Challenge The rise of last mile connectivity and affordable cellular plans have led to tele-spamming. And most people fall prey to the act of being spammed and are left helpless and incapable of finding a solution to tac...

Challenge India’s online travel and tourism is a growing market and expected to reach US$ 280.5 billion by 2026. Tourism is also a potentially large employment generator besides being a significant source of foreign ex...

Challenge Marie-Claire, a brand synonymous as one of the most authoritative fashion publication for women, but not known for their clothing line in India, was looking to make an entry with its clothing line for women. Gl...

Challenge In the world of anyone getting anywhere like Trump getting into presidential seat, similarly, any virus can swoop into our systems any day! We are the ones who give them a secret passage via illegal software in...

How Citibank took charge of the celebration of festivities in the digital world, laying foundations to the stage where it could showcase and differentiate itself with mouth watering offers on its Credit Cards, against th...

With the penetration of the Internet at an all time high, MTS wanted to create a tremendous wave of excitement around its latest offering, 3G Plus Network. To facilitate this and to build a strong bondage between the bra...