This Week In Digital Archives - Page 3 of 12 - #ARM Worldwide

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    E-commerce Marketing for the New-Age Marketeers

    Beyond everything, the overall outcome of your E-commerce marketing efforts depends on the tools, technologies, and processes utilised to produce transaction results. There are numerous possibilities for businesses to meticulously market offerings online to reach their target audience. We will…

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    Digital Revolution: EdTech x E-commerce

    Technology has taken centre stage in today's world, from our daily lives to the way corporations are operated. The impact of this digital transformation can be observed in practically every industry, and education is no exception. The EdTech industry has…

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    Reshaping the E-commerce Experience through Technology

    E-commerce technology has a number of perks when it comes to building a strong business ecosystem. As we look into the future, modern brands anticipate redirecting the overall customer experience from leading markets and industries. To keep ahead of the…

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    Why Brand Awareness is the Answer to a Critical Issue with D2C Businesses

    More and more D2C brands are now beginning to focus on building known brands and increasing brand awareness for key audiences. However, the consumer's path to purchase is quite complex, requiring just the right amount of steering prospects from a…

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    Influence of E-commerce on the Healthcare Industry

    The growing popularity of visionary manufacturers that sell directly to consumers has made waves within the healthcare industry. Wellness marketplaces and online pharmacies in India have been steadily evolving over the years. With consumer interest in D2C digital health soaring…

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    Fashion E-commerce: What Drives its Growth in 2022?

    There is immense growth potential in India's Fashion E-commerce domain, especially as we move towards the world of multiple touchpoints, where brands are looking to connect with consumers online. India's online fashion retail market share is expected to increase by…

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    E-commerce in ‘Bharat’: E-volution Across Rural Sectors

    The Indian rural market is on the very edge of an E-com Revolution. It ensures untapped potential to become the market leader for most E-commerce business enthusiasts and budding entrepreneurs looking forward to a major digital transformation and digital branding.…

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    Welcome to the Future: ad:tech 2022

    ad:tech New Delhi brought together the brightest and most influential brands, agencies, publishers, and technology providers to discover the future of marketing and do business face-to-face. They set the stage for reputed leaders with ideas to share their stories, learnings,…

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    Conversational Marketing is here! Where are you?

    The age of ultra-connectivity has caused a major transformation in communication, creating room for new types of marketing strategies. This has led to a keen focus on real-time interactions with consumers across channels to keep things as informal and conversational…

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    How Can Brands Leverage Twitter Effectively in 2022?

    Brands and individuals tune in to Twitter every day to connect with people over real-time conversations and to see and discuss what's going on in the world, across all of their interests and passions. Twitter hosted an online event in…

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    Pump Up Your Marketing Game with Reduced Bounce Rates

    Search traffic, conversion rate, and website performance are some digital marketing jargons that are not unheard of for savvy marketing experts who aim to thrive in the current digital age. Bounce rate is another critical term that differentiates between a…

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    IPL: Behind the Digital Scenes

    The mutually beneficial relationship between digital marketing and the Indian Premier League (IPL) has thrived from the very start, and with the rise in hyper-digitalisation, the industry has only benefited more. Advertising and promotion on social media sites or via…

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    Leveraging OTT Media for Digital Advertising

    With a rapidly growing viewership, it is no surprise to see an increasing number of brands opting to advertise on OTT platforms. They have changed the way the world consumes content. In India alone, there was a consumption of 204…

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