When was the last day you didn’t use a mobile app? Probably not a day you want to remember! Web apps have become an inherent part of our lives. Apart from having their presence felt across the whole of business landscape, they have dramatically altered the way we use the web. Extremely engaging, highly interactive

  The online world is a space which constantly keeps evolving, which is the same case when it comes to web design. The designs which were popular in 2016 will simply not work as well in today’s date – such is the pace at which technology changes. So, web developers have to constantly update the

  The online world has become highly competitive and unpredictable space. Search Engine Optimization (SEO) services has become an indispensable function for marketers to make their online presence felt and more importantly, rank on the first page of the search results. So, the only key to survival in this online world is to constantly follow

Let’s take a look at the latest developments from this week in the digital world. “Content and marketing strategies are working in silos.” – Ritesh Singh, #ARM Worldwide Both content and marketing strategies work in tandem to effectively improve a company’s brand image. When done so properly, this can lead to huge ROI. #ARM Worldwide

Marketing blogs are an excellent way to stay out and discover crucial information and identify tried-and-tested ways to spot the various marketing trends around today’s fast-paced industry. So here are the top informative and essential marketing blogs that every CMO should follow: #1. Marketing Land Marketing Land is a reliable source of the latest news

Social media is the new way of communication. It hasn’t been here for long (maybe just over a decade) but it already is the most widespread method of communication. Social media has become so important that it is one of the biggest contributors to website traffic. The advent of so many social media portals has

Inbound marketing refers to a marketing strategy that helps companies bring their potential audience to their business, rather than having the marketing team pay a hefty amount and fight for the customer’s attention. Companies create marketing content in order to appeal to their potential customers, which attracts qualified client leads to the business and keeps

Another week, another round of the latest developments in the digital world. Let’s look at some of the major ones. ‘How to effectively market content on LinkedIn’ – Honey Singh, CEO of #ARM Worldwide LinkedIn marketing today is one of the most effective gimmicks to reach the target audience and one of the best places

Content marketing is the new way of marketing a brand in the age of social media. Running a SMB is not an easy task and to get your brand across to potential customers is even difficult. If you can’t get across to your target audience, you can’t create awareness for your brand. This affects the

The process of marketing is a dynamic one, which requires it to constantly adjust and react to the latest technology trends in the market. Content marketing has, hands-down, been accepted as the most viable method of marketing in today’s digital age. It focusses on the power of rich and interactive content to draw consumers towards