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    Stigma Around Covid + Physical & Mental Health 🧠 💪

    STIGMA AROUND COVID   REACH OUT! Don’t be afraid to ask for help. Be connected to your friends and family, seek their support if you need it. Be open to talk about anything with them. If you find yourself in…

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    THE BUTTERFLY EFFECT: HOW SMALL CHANGES LEAD TO BIG PROGRESS

    HOW WE CAN TRY TO MAKE THE BEST OF THIS SITUATION   With the COVID-19 (china virus - pun intended) situation continuing to evolve, it’s difficult to feel grounded. While dealing with these disruptions in our daily lives, we need…

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    How Safe Are Vaccines & How To Get Your Slot? 💉

    HOW SAFE ARE VACCINES?   In the backdrop of reports questioning the safety of the vaccines, the DCGI has said both Covishield and Covaxin are safe Covid-19 vaccines. DCGI VG Somani categorically said, “BOTH vaccines are 110 percent safe. Some…

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    PREVENTION IS BETTER THAN CURE – Post-Covid

    PREVENTION IS BETTER THAN CURE   SOMETIMES ‘TOO CHEESY’ IS GOOD! The swiss cheese is not edible, but it can save lives. In the ongoing conversation about how to defeat the coronavirus, experts have made reference to the “Swiss cheese…

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    Post Covid Recovery

    Let’s start on a POSITIVE note! We are all in this together and we will get through this together! - A true ARManion 💪 Some of us are still not sleeping well, sanitisers are making our hands dry, and our…

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    Simplifying Marketing Automation for your E-commerce Business

    Marketing automation in today’s customer-led, dynamic environment can fasten up GTM and refine efficiency, allowing businesses to utilise time for improving their growth. 64% of leading E-commerce businesses say that integrating marketing automation has contributed to more sales. By uniting…

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    Transform your E-commerce Website to Deliver Growth

    It is crucial that all the elements of your E-commerce store come together to create a perfect experience for your customers. Fortunately, you can do numerous things to enhance the possibilities of driving your sales traffic and keeping your customers…

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    Social Media Guidelines for Influencers- Will They “Influence” enough?

    None of us is a stranger to influencer marketing techniques employed by businesses to promote their products and services. Digital and social media has taken off as a marketing and advertising platform in the past few years, turning influencers into…

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    Digital Marketing Trends of 2021 – Part III

    In 2021, businesses will have to move past their losses in the year 2020, and come up with robust digital marketing strategies for long-term benefits. They will have to ensure that their approach is all-encompassing and functions smoothly across all…

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    Diwali: The Golden Season of E-Commerce

    With the festive period nearly here, brands must be eagerly anticipating the upcoming rush. E-Commerce is fundamentally indispensable now, with it being the preferred mode of business for most users. Embracing digital transformation and technology during the Diwali festive season,…

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    Why data is important in Public Relations

    In God we trust, all others must bring data- William Edwards Deming. One of the most undesirable yet common scenarios in marketing is that brands invest their money and efforts in marketing but fail to get the desired results. When…

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    The future of marketing is the emotion

    ad:tech 2019 started on a high note with a spirited session from David Freeman, the Executive Vice President of Star India, who spoke about the importance of emotional stakes in the marketing strategies of today. This point was illustrated in…

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    Why Re-Skilling is the Most Important Ingredient to Create the Workforce of the Future

    Companies constantly need to update skilling programs for their employess to remain relevant and cutting edge.The Indian start-ups space is evolving exponentially. The growth has been largely contributed by newly arrived technology cycle which has brought new requirements and hence…

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