Rajesh Jhamb, Author at #ARM Worldwide

3 Reasons Education Sector Should Invest in Inbound Marketing


3 Reasons Education Sector Should Invest in Inbound Marketing

The digital landscape is constantly on the rise and is evolving at a pace that’s honestly hard to process. Evolving technology and the ease that these digital platforms are providing to consumers is what’s changing the status-quo of every industry, regardless of their domain. From consumer electronics to education, and from technology giants to food

Skyrocket Student Admissions with Inbound Marketing


Skyrocket Student Admissions with Inbound Marketing

“The education sector doesn’t need marketing!” “A good college doesn’t have to sell themselves!” You might have heard such statements quite a lot. But, the reality is something else. Every educational institute needs a good marketing strategy if they want to survive in this highly competitive industry. After all, with the increase in a number

All You Need to Know About HubSpot Partners and HubSpot Tiers


All You Need to Know About HubSpot Partners and HubSpot Tiers

  With the rising prominence of inbound marketing, more and more businesses are shifting towards the inbound methodology. HubSpot provides modern software to marketers, which has many tools that can cater to all the marketing needs of modern-day marketers. To propel this effort, HubSpot also runs a Partner Agency Program, wherein it gives an opportunity

Top Challenges SaaS Companies Face in Lead Nurturing


Top Challenges SaaS Companies Face in Lead Nurturing

Let’s assume a situation – you’re pleased as punch that a lot of people have signed up on the landing page of your SaaS product. Now what? It’s time to wake up and smell the coffee – you still have to achieve a more unnerving job.  You still need to nurture these leads and convert

Reasons Digital Marketing is a Must for SAAS Business Growth


Reasons Digital Marketing is a Must for SAAS Business Growth

Every Software-as-a-Service (SaaS) company needs to take a strategic approach to digital marketing, even if it thinks it can do without it! Because – as we all know and can easily admit – growing any business is not an easy task and this is especially true for SaaS companies. Digital marketing helps SaaS companies find

2x Your Efficiency With 5 Awesome HubSpot Sales Tools


2x Your Efficiency With 5 Awesome HubSpot Sales Tools

Sales, as a vital function of any organization, has undergone a lot of changes since its integration with technology. Earlier, the process of sales used to entail just acquiring target customers and pitching about your product to them. Today, sales has evolved and has gone far beyond just acquiring customers and closing the deal with

Startups Guide to Cost – Effective PPC


Startups Guide to Cost – Effective PPC

Startups face many challenges while trying to gain an initial foothold in the market and industry. They have to increase the awareness about their brand or company among their prospective customers, and also have to keep in mind their budget constraints while implementing any large-scale marketing strategy. Hence, most startups and SMEs turn to inbound

What is the Right Product Marketing Fit for Your Business Growth


What is the Right Product Marketing Fit for Your Business Growth

Using our own experiences, as well as that of successful organizations, one thing has become clear over time for us – if there is a constant struggle to generate interest in selling your product, it’s probably because of an incorrect product-market fit.  Of course, it could also mean that the problem lies with your product

5 Business Growth Hacks for Content Marketing


5 Business Growth Hacks for Content Marketing

Anyone who knows digital marketing is more than aware of the fact that content marketing has transformed the business scenario online. On one hand, it is more than fulfilling to see spectacular growth being generated, while on the other hand it is a lot of effort and involves dollops of sweat as well. So, if

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