A new year. A new beginning. And some new year resolutions you are most likely to set and forget. If you, the ‘ mighty marketer’ look to raise the bar and deliver an extraordinary customer experience, resolve to work out and be more flexible. Yes, work out a plan to deliver and get more flexible
We are the middle of December, just two weeks away from 2017. In Digital, most things are moving product wise and a lot has been happening on social media. In coming weeks, we will witness the opening lineup of Christmas campaigns from the spectrum of brands. For this week, following is the roundup of everything
This week was full of movement, specially for Digital. Other than the buzz about Apple’s new Macbook Pro and how everyone is dismissing it, we also saw Facebook announcing their revenue for the quarter, Google opening up gates for Travel marketers and a lot of shakes in the mobile area. As a digest to keep you updated on
It has been a while since we last met. While our objective to bring forth news from the Digital industry that matters stays, we are under a reform of how we do it. Now that we are moving close to the reformation, we plan to stay consistent with what we are doing, while keeping the pace
It was a significant weekend! India had its 2016 make of international digital advertising and marketing conference ad:tech New Delhi. We were delighted to have honor to be Digital Partner of the event. It was a success, with great keynotes and panel discussions. The expo witnessed demonstrations from the best of the industy bringing new
This week, the usuals continued. Major companies in digital continued to ride the exec rollercoaster. We were not short of campaigns as well. Twitter also continued with its predictable flow and introduced a new video ad unit. In much detail, following is our pick for This Week in Digital. The biggest hit on SEO might come
It has been a happening week on Digital. There was an end brought to the epic battle between Free Basics by Facebook and Net Neutrality advocates in India. We saw Hulk chase Ant-Man in a micro-action-sequence for a can of Coke Mini. And zero gravity ruled social media (particularly Facebook) with OK Go’s new music
We are at the end of October. This period, every year is perhaps the doorstep to the most celebrated events to follow. From festivities like Diwali and Christmas, to worldwide fashion and industry events, we will get to see everything in next three months to come. This closing also promises a lot of new things for content
It was a rather cold week in digital, given everyone is prepping up for the big days to follow – Diwali being the first in queue. While brands are longing their campaigns for the festive seasons, advertising platforms were working to improve methods of advertising. We also saw the IOT India 2020 Summit this week,
Bidding the 2nd weekend of October with an amazing roundup! This week’s highlights include Apple Watch’s new TVCs, and the #15SecondShakespeare viral spread on Twitter. Following is in detail, everything from #ThisWeekInDigital. Apple Watch TVC is a fancy, happy world Imagine an ideal world, where everything is perfect, enhanced by an inch every moment with Apple’s